Marketing Manager

Responsibilities
- Creating and executing a marketing strategy & execution plan
- Developing and managing digital prospecting and remarketing campaigns
- Managing search across PPC and SEO in web/mobile app
- Managing budgets and campaigns across all digital channels to drive strong ROI and efficient CAC
- Ensuring successful planning, execution, optimization of key traffic KPIs via paid, organic, and other media channels
- Growing brand awareness through targeted display and social media campaigns
- Identifying and testing new channels to continue to meet or exceed established critical metrics
- Optimizing programs, campaigns, and landing pages using the real-time performance and ROI
- Building in-house marketing automation to maximize the marketing department’s efforts.
- Ensuring that leads are converted into consumers through well-crafted campaigns and close partnership with the sales department.
- Analyzing the results and performance of all channels in total and individually to provide data insights on the impact of media on overall KPIs.
- Working closely with the management to share improvement ideas on funnel conversion and feedback and present results.
- Keeping up-to-date with the latest trends and best practices in digital marketing and measurement
Requirements
- Degree in Marketing, Business Administration, Information Technology or related field.
- 2+ years of prior experience in a similar role and experience in building effective multi-channel marketing strategies, including affiliate marketing, email marketing, PPC, SEO, social media, and other digital channels.
- Proficiency in optimizing and executing SEM, SEO, PPC as well as Facebook Ads, Twitter Ads, Google Ads, LinkedIn Ads, Quora Ads, and Dribbble Ads.
- Solid expertise in a campaign and channel analysis and reporting, including experience with Google Analytics.
- Excellent analytical skills and using data, metrics, analytics, and consumer behavior trends to drive actionable insights and recommendations.
- High goal orientation and excellent communication skills.
- Open-mindedness, curiosity, and strong problem-solving skills.
- Upper-intermediate level of English
We propose
- Opportunity to work with a team of professionals
- Ability to work with the markets of the USA and Western Europe
- Opportunity for professional and personal growth
- Well-established work processes
- Flexible work schedule
Why you?
Motivation
Our advantages
Make an impact on
your income
You will have a salary review based on your achievements every six months.
Follow convenient
processes
Improve your
skills
Work with
pleasure
Work with
professionals
Discover
yourself
We are happy to discover new talents. Want to join a dedicated and friendly team?
Tell Us About Yourself
What’s next?
- We will carefully review your professional experience to determine the best career opportunity within RubyGarage.
- The Talent Acquisition Specialist will arrange a meeting to present your personal career opportunity. They will introduce RubyGarage as a company and tell you about our cooperation benefits, qualifications, and financial development.
- We will support you from the first touch till the final job offer - we value every applicant, regardless of position.