Content Writer for RubyGarage

Responsibilities

• Develop content strategies based on industry trends, client needs, and business objectives.
• Prepare detailed briefs for articles, whitepapers, and case studies.
• Create content for blogs, website pages, and technical documentation.
• Develop downloadable resources like ebooks to generate leads.
• Collaborate on landing page design and write persuasive content.
• Compose follow-up emails, newsletters, and automated messages.
• Craft social media posts derived from written content.
• Write ad copy for platforms like Google, LinkedIn, Facebook, etc.
• Script and manage video content creation, including interviews and how-to guides.
• Monitor content analytics, SEO performance, and adjust strategies accordingly.
• Align content initiatives with business goals, analyzing results to make data-informed decisions.

Requirements

• A minimum of 2-3 years experience in content writing, ideally in the software development or tech industry.
• Proficiency in tech marketing and B2B communication strategies.
• Expertise in content strategy design and execution.
• Superior research skills and the ability to analyze complex technical topics.
• Familiarity with SEO best practices, keyword research, and content optimization.
• Outstanding writing and editing skills, with a focus on clarity, engagement, and persuasion.
• A solid understanding of popular social media platforms, especially LinkedIn and Twitter.
• Experience in crafting compelling ad copy for Google and LinkedIn ads.
• Knowledge of analytics tools like Google Analytics for content performance tracking.
• Ability to manage multiple tasks and deadlines effectively.
• Exceptional attention to detail, both textual and visual.
• A strong portfolio showcasing diverse writing skills in the tech domain.
• English of Upper-Intermediate level and above.

We propose

• Work on projects that impact businesses across the globe.
• A fast-paced, highly professional work environment.
• Varied content types and topics, offering breadth and depth in your work.
• Defined career paths in both vertical (Content Marketing Manager) and horizontal (Technical Writer, UX Writer, Business Analyst, etc.) directions.
• Comprehensive training programs and opportunities for professional growth.
• Flexibility to work remotely or from locations around the world.
• Guidance and mentorship from industry experts.

Why you?

Motivation