Why RubyGarage

Proven workflow

We create UX design according to a specific workflow ensuring that all aspects of your product will be considered.

Reasonable design

We make assumptions based on previously conducted researches and check our hypothesis through user tests.

UI expertise

Our UX designers also have huge experience in doing UI design, so they better understand the final result of their work.

Why RubyGarage

Proven workflow

We create UX design according to a specific workflow ensuring that all aspects of your product will be considered.

Reasonable design

We make assumptions based on previously conducted researches and check our hypothesis through user tests.

UI expertise

Our UX designers also have huge experience in doing UI design, so they better understand the final result of their work.

How do we work

or how we make stunning UX design
in RubyGarage

  • Personas and scenarios

    First, the designer team gathers your requirements, analyzes your business idea and collects data about the target audience of its solution. Then we create personas, fictional characters visualizing typical representatives of the product’s target audience. To understand, how, when and why they will use that solution, we list a series of scenarios that are most likely to happen.

  • Use cases and prototypes

    To describe, how your target audience is going to use your solution in a given scenario, we create use cases and only then plan the architecture of the product. Thus, the design should first of all satisfy and focus on user’s needs, not on the wanted functionality. The designer represents use cases as wireframes, and then turns them all into a working product prototype.

  • Lean startups and user testing

    According to the lean startup methodology, to deliver a successful product you should check that users will indeed use it. To guarantee such result for the software, we create UX design in iterations and check each our hypothesis to be sure every aspect of design awaiting implementation in code will be appraised by users positively.

  • In the end there is… no end

    After we have decided on UX design for your solution, you can either turn to us for its implementation, or do it on your own. But after that you, most probably, will have the need to improve it by additional functionality. In this case you can always rely on us as we’re always ready to help you and continue improving your product design.

  • And what about you

    You are more than welcome to take an active part in our design workflow, join our meetings and provide your arguments. Moreover, we expect you to provide precious feedback on each and every assumption we’re going to make, and we will rely on your competence as you are the one who knows the final users of your product best.

  • Personas and scenarios
  • Use cases
    and prototypes
  • Lean startups
    and user testing
  • In the end there is…
    no end
  • And what about you

Personas and scenarios

First, the designer team gathers your requirements, analyzes your business idea and collects data about the target audience of its solution. Then we create personas, fictional characters visualizing typical representatives of the product’s target audience. To understand, how, when and why they will use that solution, we list a series of scenarios that are most likely to happen.

Use cases and prototypes

To describe, how your target audience is going to use your solution in a given scenario, we create use cases and only then plan the architecture of the product. Thus, the design should first of all satisfy and focus on user’s needs, not on the wanted functionality. The designer represents use cases as wireframes, and then turns them all into a working product prototype.

Lean startups and user testing

According to the lean startup methodology, to deliver a successful product you should check that users will indeed use it. To guarantee such result for the software, we create UX design in iterations and check each our hypothesis to be sure every aspect of design awaiting implementation in code will be appraised by users positively.

In the end there is… no end

After we have decided on UX design for your solution, you can either turn to us for its implementation, or do it on your own. But after that you, most probably, will have the need to improve it by additional functionality. In this case you can always rely on us as we’re always ready to help you and continue improving your product design.

And what about you

You are more than welcome to take an active part in our design workflow, join our meetings and provide your arguments. Moreover, we expect you to provide precious feedback on each and every assumption we’re going to make, and we will rely on your competence as you are the one who knows the final users of your product best.

Impress your customers
with outstanding user experience,
design it at RubyGarage

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